Abboud Branding

Brands, built
with clarity.

Identity, strategy, and craft for businesses who want to be remembered — not just seen.

Capabilities

Services

From a single mark to a full identity system — built around the brand you actually want to be.

Brand Identity

Logo, marks, type, palette

Strategy

Positioning, voice, story

Web Design

Sites that convert

Print & Packaging

Tactile and tangible

Photography & Video

Original visual assets

Brand Guidelines

Built to scale with you

Naming

Words that fit

Brand Audits

What's working, what's not

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About

Meet John Abboud

John builds brands the way good craftspeople build anything else — from the ground up, with the right materials, by hand. After years shipping product across software, design, and original photo + video work, he founded Abboud Branding to give small businesses and ambitious founders the kind of brand work usually reserved for the agencies they can't yet afford.

Every engagement starts with one question: what do you actually want to be known for? Then we build everything — the words, the marks, the system, the site — in service of that answer.

Start a Project
Words from Clients

What People Say

“Client testimonial placeholder. John helped us figure out who we were before he ever opened a design tool — and the brand has carried us through everything since.”

Client Name

Title, Company

“Client testimonial placeholder. The identity system is doing real work for us — we look bigger and clearer than companies several times our size.”

Client Name

Title, Company

“Client testimonial placeholder. Strategic, fast, and refreshingly direct. No fluff, no design-speak — just a brand that fits.”

Client Name

Title, Company

“Client testimonial placeholder. We've come back for three different projects now. That should tell you everything.”

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Title, Company

Trusted By

Client Logo

“Industry, Year”

Client Logo

“Industry, Year”

Client Logo

“Industry, Year”

Client Logo

“Industry, Year”